Scrunch alternatives (October 2026)

AthenaHQ

Fits when: You want tracking across many AI models with content agents and a free plan to start.

Does by itself: Tracks 11 AI models, gives on-page and off-page actions, runs a content optimization agent, and can publish AEO-optimized content through its Shopify integration.

You still: Choose and carry out the actions; API and extra credits are paid add-ons.

Not a fit when: You need API access on a self-serve plan without add-on cost.

Entry price: Essential Free ($25 free credit, 300 credits); Starter $295/month (3,600 credits; 17% off annual); Enterprise custom. Source

Otterly.AI

Fits when: You want daily monitoring and audits at a lower entry price.

Does by itself: Tracks prompts daily across AI search engines, reports brand visibility, sentiment and citations, runs GEO and crawlability audits, and gives recommendations (3 a week on Lite, unlimited on Standard and up).

You still: Make the content and site changes yourself.

Not a fit when: You want anything done on your site or ads; it is monitoring and advice.

Entry price: Lite €29/month, Standard €189/month, Premium €489/month (monthly; 15% off annually); Enterprise custom from 1,000 prompts. Source

Peec AI

Fits when: You want daily AI search analytics with ranked recommended actions.

Does by itself: Runs your prompts daily on chosen AI models and reports visibility, position, sentiment, sources, gaps and ranked recommended actions; a Peec agent generates actions from the data.

You still: Choose prompts and models, then create the content, PR and site changes yourself.

Not a fit when: You want the work done for you; plans stop at recommendations and generated actions.

Entry price: Starter €85/mo, Pro €205/mo, Advanced €425/mo (monthly billing; 15% off annual); Enterprise custom, annual. Source

Profound

Fits when: You are an enterprise team and want an agent that drafts and stages page rewrites in your CMS.

Does by itself: Tracks brand visibility in answer engines; its AI Marketer drafts content, rewrites pages with citation decay and stages them in your CMS, drafts sponsored-answer ad creative and PR corrections.

You still: Review and approve what the AI Marketer stages; buy an Enterprise package for ongoing tracking.

Not a fit when: You are a small brand that wants a published monthly price; brand plans beyond the trial are custom Enterprise only.

Entry price: Brands: Trial free (7 days), Enterprise custom. Agencies: Agency Growth $99/month + add-ons ($399/month per client workspace, $199/month per 5 trial workspaces). Source

Eli (ours)

Fits when: You want the AI search work done, not only measured: pages written and fixed on your own website, conversions tracked and Meta ads tested from one picture of the company, with you approving the first change and any ad budget.

Does by itself: Four agents (AI Search Agent, Website Agent, Conversion Agent, Paid Ads Agent) ask the questions buyers ask ChatGPT and Gemini, write the pages and fixes, track conversions and test Meta ads, every day, from one picture of the company.

You still: Connect the website once (site tag or WordPress plugin), approve the first change and the ad budget, answer questions Eli may not guess.

Not a fit when: You only want a dashboard to track AI visibility, or you sell mainly through retail checkout.

Entry price: Free to start; Autopilot from $99/mo (all four agents); $1,500/mo with Eli's team (Done for You). Source

What does Scrunch do?

According to Scrunch's own pages on 22 October 2026, it monitors prompts, citations and AI bot traffic, runs site audits and gives insights; on Enterprise its Agent Pages serve a token-light version of your pages to AI agents without changing what people see.

What does Scrunch cost?

From Scrunch's pricing page on 22 October 2026: Core $250/mo; Enterprise custom. Check the current price with Scrunch.

What is the difference between Scrunch Agent Pages and changing my website?

Agent Pages serve AI agents a separate version of your pages; people still see the original. Eli writes the change for your own page, and it goes live through the site tag or WordPress with the Eli plugin, or you add it. Only a change in the page itself (through WordPress or added by you) is what AI crawlers read; the site tag shows a change to visitors only.

What do Scrunch's alternatives cost?

From each vendor's own pricing page on 22 October 2026: AthenaHQ: Essential Free ($25 free credit, 300 credits); Starter $295/month (3,600 credits; 17% off annual); Enterprise custom. Otterly.AI: Lite €29/month, Standard €189/month, Premium €489/month (monthly; 15% off annually); Enterprise custom from 1,000 prompts. Peec AI: Starter €85/mo, Pro €205/mo, Advanced €425/mo (monthly billing; 15% off annual); Enterprise custom, annual. Profound: Brands: Trial free (7 days), Enterprise custom. Agencies: Agency Growth $99/month + add-ons ($399/month per client workspace, $199/month per 5 trial workspaces). Eli: Free to start; Autopilot from $99/mo (all four agents); $1,500/mo with Eli's team (Done for You).